Equativ
734 employees on LinkedIn · 1 known investors
Equativ is a vertically integrated advertising platform that provides ad serving and related technology for advertisers, publishers, broadcasters, and rights owners. Originally founded as Smart AdServer, the company builds tools focused on transparency and efficiency across the digital advertising supply chain.
Investors · 1
Competitors · 5
by search overlap
Stackadapt100 shared keywordsStackAdapt is a programmatic advertising platform that uses machine learning and data science to help marketers and advertisers reach consumers. The company serves advertisers and brands globally with automated ad buying technology.
PubMatic73 shared keywordsPubMatic operates an AI-powered advertising platform that connects buyers, publishers, data partners, and commerce media to deliver performance across digital media including CTV, mobile apps, and omnichannel environments. The platform enables programmatic advertising optimization with real-time bidding and measurement for publishers and advertisers.
The Trade Desk66 shared keywordsThe Trade Desk is the world's largest independent demand-side platform for media buying, serving advertisers and agencies in the digital advertising industry across 24 markets globally.
Criteo64 shared keywordsCriteo operates a commerce media platform that connects advertisers, retailers, and media owners to enable targeted advertising and retail media capabilities across the open internet. The platform uses AI-powered tools for shopper targeting, product recommendations, and performance optimization.
AdPushup53 shared keywordsAdPushup provides ad revenue optimization technology for web publishers, offering tools to test and optimize ad layouts, run header bidding auctions across demand partners, and recover revenue lost to ad blockers. It serves growing and independent online publishers with managed ad operations support, and is a Google Certified Publishing Partner.
Companies competing with Equativ for the same Google search keywords, organic and paid, via search-intersection analysis.
Frequently asked questions
- What does Equativ do?
- Equativ is a vertically integrated advertising platform that provides ad serving and related technology for advertisers, publishers, broadcasters, and rights owners. Originally founded as Smart AdServer, the company builds tools focused on transparency and efficiency across the digital advertising supply chain.
- Who are Equativ's investors?
- Equativ's investors include Adelie.