Endstate
1 known investors
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Endstate combines NFC chips with a software suite to help brands, athletes, and cultural institutions verify product authenticity, unlock exclusive content, deliver targeted promotions, and gather customer behavior insights. Its technology is aimed at enterprise brands looking to deepen fan and customer engagement beyond traditional loyalty and marketing programs.
Founders & leadership
BC

Bennett CollenCEO2021–2025Bennett Collen founded Cognate, which GoDaddy acquired in 2018, and has worked in blockchain technology; he is an Adjunct Professor at Boston College Carroll School of Management teaching blockchain and cryptocurrency applications.
Investors · 1
Archetypelisted by ArchetypeNew York · $100K – $10M
How we know: Archetype's portfolio page · the VCSheet dataset · Not right? Tell us
Related companies · 3
Poshmark, Inc.Poshmark is a fashion resale marketplace that enables individuals to buy and sell secondhand clothing and accessories through a mobile-first platform. The company operates a community-driven commerce model focused on sustainable fashion across the U.S. and Canada.
LystLyst is an online fashion shopping platform that aggregates clothing and accessories, including designer brands such as Saint Laurent, for consumers to browse and buy.
NflThe National Football League (NFL) is a professional sports organization that operates a league of American football teams and produces content related to professional football, including news, fantasy sports, and merchandise.
Companies working in the same space as Endstate.
Frequently asked questions
- What does Endstate do?
- Endstate combines NFC chips with a software suite to help brands, athletes, and cultural institutions verify product authenticity, unlock exclusive content, deliver targeted promotions, and gather customer behavior insights. Its technology is aimed at enterprise brands looking to deepen fan and customer engagement beyond traditional loyalty and marketing programs.
- Who are Endstate's investors?
- Endstate's investors include Archetype.

