Endstate
1 known investors
Find your way into Endstate
178 people in our graph share verified history with the Endstate team — schools, employers, funds. One of them is your warm intro.
Victor Laniounlockedknows Bennett Collen · together at Boston College (overlapped)
×3knows the team · via TBD Angels
×7knows the team · via Boston College
knows the team · via GoDaddy
Endstate combines NFC chips with a software suite to help brands, athletes, and cultural institutions verify product authenticity, unlock exclusive content, deliver targeted promotions, and gather customer behavior insights. Its technology is aimed at enterprise brands looking to deepen fan and customer engagement beyond traditional loyalty and marketing programs.
Founders & leadership
BC

Bennett ColleninCEO2021–2025Bennett Collen founded Cognate, which GoDaddy acquired in 2018, and has worked in blockchain technology; he is an Adjunct Professor at Boston College Carroll School of Management teaching blockchain and cryptocurrency applications.
Investors · 1
Competitors · 3
by search overlapPoshmark, Inc.6 shared keywordsPoshmark is a fashion resale marketplace that enables individuals to buy and sell secondhand clothing and accessories through a mobile-first platform. The company operates a community-driven commerce model focused on sustainable fashion across the U.S. and Canada.
Lyst4 shared keywordsLyst is an online fashion shopping platform that aggregates clothing and accessories, including designer brands such as Saint Laurent, for consumers to browse and buy.
Nfl3 shared keywordsThe National Football League (NFL) is a professional sports organization that operates a league of American football teams and produces content related to professional football, including news, fantasy sports, and merchandise.
Companies competing with Endstate for the same Google search keywords, organic and paid, via search-intersection analysis.
Frequently asked questions
- What does Endstate do?
- Endstate combines NFC chips with a software suite to help brands, athletes, and cultural institutions verify product authenticity, unlock exclusive content, deliver targeted promotions, and gather customer behavior insights. Its technology is aimed at enterprise brands looking to deepen fan and customer engagement beyond traditional loyalty and marketing programs.
- Who are Endstate's investors?
- Endstate's investors include Archetype.


