Edrolo

Edrolo is an Australian education technology company that provides a combined teaching and learning system for secondary schools. Its platform pairs video lessons delivered by teacher-presenters with scaffolded knowledge- and skills-based practice questions, exam-style questions with video solutions, self-marking exams, topic tests and spaced retrieval activities. Content is aligned to individual state curricula, covering Victorian VCE and junior maths, NSW Stages 4-6 including the HSC, and Queensland QCE, across subjects such as biology, chemistry, physics, psychology, mathematics (General, Methods, Specialist), business management, legal studies, health and human development, and physical education.

For teachers and schools, Edrolo offers assignment tools (Tasks 2.0) that allow differentiated question sets for individuals or classes, assessment and marking workflows, class and individual progress views, unit plans, and analytics benchmarked against school and state performance. An Admin Hub supports single sign-on configuration (including Microsoft Entra ID and Google Workspace), timetable syncing via flat files, CSV upload and integrations such as Compass, Edval/TES, Timetabling Solutions (LISS) and Wonde. The company states its insights draw on ten years of development and more than 1.7 billion data points, and reports that students completing 10 or more questions weekly for 10 or more weeks are 30 per cent more likely to achieve top results.

Alongside the school offering, Edrolo operates a consumer store selling self-paced course subscriptions, Success Kits and print or digital textbooks, and supports homeschooling users with a dedicated setup path. Customer support is provided by a Customer Care team via email and a phone line, backed by a public help centre.

Founding story

The founders met about eight years before 2015 as members of the graduate cohort at financial services firm Goldman Sachs JBWere. After working separately, they regrouped around the Edrolo concept and left their jobs in January 2013 to pursue it full-time, going without income for the first eight months until an initial funding round raised a seven-figure amount. Press coverage identifies the founding team as Jeremy Cox, Duncan Anderson and Ben Sze.

Business model

Edrolo sells annual subscriptions to secondary schools, which license curriculum-aligned video lessons, practice questions, assessment tools and analytics for their classes; in 2015 schools paid an annual subscription of $25 per student per subject, with some schools passing the cost to parents and others absorbing it. The company also runs a direct-to-consumer channel: an online store selling single-course "Success Kits" at $150 each, all-access subscriptions, and print and digital textbooks, plus a payment portal through which parents pay directly for their child's school-assigned resources.

Revenue comes from recurring annual school subscriptions priced per student per subject, from direct consumer purchases of yearly course access, Success Kits and all-access subscriptions through the Edrolo Store, and from sales of print and digital textbooks. In 2015 the company also sold a crammer course for the US SAT priced at US$169.

Traction

The company reports supporting over 1,000 schools, 17,000 teachers and 200,000 students across Australia, and states that students completing 10 or more questions weekly for 10 or more weeks are 30 per cent more likely to achieve top results. School testimonials cite outcome gains, including a head of science reporting an 86.7 per cent increase in Band 5 and 6 results between 2019 and 2022 and roughly 50 per cent more Band 5 and 6 results on average across 2020-2024 versus pre-Edrolo, and a head of maths reporting improved VCE maths study scores. In May 2015 the platform was in use at 120 NSW and Victorian schools.

Latest developments

Recent product activity documented in the company's help centre includes Tasks 2.0 for assigning differentiated work, an Assessments feature for running topic tests with marking and class results, Spaced Retrieval, a redesigned Student Home, a Teacher Homepage with accuracy reporting, MESHA Assessment, and a Daily Practice upgrade for NSW HSC courses along with Edrolo Daily, Daily Practice and Daily Plus tiers. The Admin Hub has added single sign-on configuration and timetable/integration management. The store references paying for 2026 Edrolo access for Victorian schools and use of the School Saving Bonus.