EdgeTheory, LLC
University, US · Founded 2012 · Mississippi LLC · 1 known investors
EdgeTheory offers an AI-powered narrative intelligence platform built on a source-first architecture, using a Detect-Assess-Shape framework to surface emerging narratives, assess their actors and trajectory, and generate aligned counter-narrative messaging. It serves government, defense, and intelligence teams as well as commercial corporate intelligence and communications functions, addressing disinformation, influence operations, and reputation risk.
Founders & leadership
EdgeTheory, LLC was founded in 2012 by Joe B. Stradinger and Joe Stradinger.
JB
Joe B. StradingerPresident and member of Board of Managers
JS
Joe StradingerFounder & CEO
JB
Joseph B. StradingerPresident and Chief Executive Officer
WM
Walter M. Denny, Jr.Named on SEC filing
Board
JL
James L. BarksdaleMember of Board of Managers
CR
Carlos RamonMember of Board of ManagersPartner, CFO and CCO at Roo Capital
JM
J. Michael StradingerMember of Board of Managers
DB
Don B. CannadaMember of Board of Managers
Investors · 1
Reported raises · per SEC filings
Form D private placements$8.6M disclosed across 9 rounds · 2014–2023
▶$750KraisedSep 2023 · 3 investors · Other TechnologyRule 506(b)
▶$750KraisedSep 2023 · 3 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Joe B. StradingerExecutive Officer, Director
- James L. BarksdaleDirector
- J. Michael StradingerDirector
- Carlos RamonDirector
- Don B. CannadaDirector
- Offering amount
- $1.3M
- Amount sold
- $750K
- Minimum investment
- $10K
- First sale
- Aug 2023
- Incorporated
- Limited Liability Company, Mississippi
- Federal exemptions
- 06b
▶$150KraisedMar 2021 · 2 investors · Other TechnologyRule 506(b)
▶$150KraisedMar 2021 · 2 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Joe B StradingerExecutive Officer, Director
- J. Michael StradingerDirector
- Carlos RamonDirector
- James L. BarksdaleDirector
- Don B. CannadaDirector
- Offering amount
- $1.9M
- Amount sold
- $150K
- Minimum investment
- $10K
- First sale
- Feb 2021
- Incorporated
- Limited Liability Company, Mississippi
- Federal exemptions
- 06b
▶$22.5KraisedJan 2019 · 1 investors · Other TechnologyRule 506(b)
▶$22.5KraisedJan 2019 · 1 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Carlos RamonDirector
- J. Michael StradingerDirector
- Joe B. StradingerExecutive Officer, Director
- Don B. CannadaDirector
- James L. BarksdaleDirector
- Offering amount
- $3M
- Amount sold
- $22.5K
- Minimum investment
- $10K
- First sale
- Jan 2019
- Incorporated
- Limited Liability Company, Mississippi
- Federal exemptions
- 06b, 4a5
▶$150KraisedJan 2018 · 3 investors · Other TechnologyRule 506(b)
▶$150KraisedJan 2018 · 3 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Walter M. Denny, Jr.Director
- J. Michael StradingerDirector
- James L. BarksdaleDirector
- Carlos RamonDirector
- Joseph B. StradingerExecutive Officer, Director
- Offering amount
- $200K
- Amount sold
- $150K
- Minimum investment
- $1
- First sale
- Dec 2017
- Incorporated
- Limited Liability Company, Mississippi
- Federal exemptions
- 06b, 4a5
▶$150KraisedJan 2017 · 2 investors · Other TechnologyRule 506(b)
▶$150KraisedJan 2017 · 2 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Joseph B. StradingerExecutive Officer, Director
- J. Michael StradingerDirector
- Walter M. Denny, Jr.Director
- James L. BarksdaleDirector
- Carlos RamonDirector
- Offering amount
- $250K
- Amount sold
- $150K
- Minimum investment
- $1
- First sale
- Jan 2017
- Incorporated
- Limited Liability Company, Mississippi, 2012
- Federal exemptions
- 06b, 4a5
▶$400KraisedMar 2016 · 2 investors · Other TechnologyRule 506(b)
▶$400KraisedMar 2016 · 2 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Joseph B. StradingerExecutive Officer, Director
- Walter M. Denny, Jr.Director
- Carlos RamonDirector
- James L. BarksdaleDirector
- J. Michael StradingerDirector
- Offering amount
- $400K
- Amount sold
- $400K
- Minimum investment
- $1
- First sale
- Mar 2016
- Incorporated
- Limited Liability Company, Mississippi, 2012
- Federal exemptions
- 06b, 4a5
▶$500KraisedJan 2016 · 3 investors · Other TechnologyRule 506(b)
▶$500KraisedJan 2016 · 3 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Walter M. Denny, Jr.Director
- James L. BarksdaleDirector
- Joseph B. StradingerExecutive Officer, Director
- Carlos RamonDirector
- J. Michael StradingerDirector
- Offering amount
- $500K
- Amount sold
- $500K
- Minimum investment
- $1
- First sale
- Jan 2016
- Incorporated
- Limited Liability Company, Mississippi, 2012
- Federal exemptions
- 06b, 4a5
▶$5MraisedMar 2015 · 3 investors · Other TechnologyRule 506(b)
▶$5MraisedMar 2015 · 3 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Walter M. Denny, Jr.Director
- James L. BarksdaleDirector
- Carlos RamonDirector
- J. Michael StradingerDirector
- Joseph B. StradingerExecutive Officer, Director
- Offering amount
- $5M
- Amount sold
- $5M
- Minimum investment
- $1
- First sale
- Mar 2015
- Incorporated
- Limited Liability Company, Mississippi, 2012
- Federal exemptions
- 06b, 4a5
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
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Frequently asked questions
- What does EdgeTheory, LLC do?
- EdgeTheory offers an AI-powered narrative intelligence platform built on a source-first architecture, using a Detect-Assess-Shape framework to surface emerging narratives, assess their actors and trajectory, and generate aligned counter-narrative messaging. It serves government, defense, and intelligence teams as well as commercial corporate intelligence and communications functions, addressing disinformation, influence operations, and reputation risk.
- Who founded EdgeTheory, LLC?
- EdgeTheory, LLC was founded by Joe B. Stradinger, Joe Stradinger in 2012.
- Who are EdgeTheory, LLC's investors?
- EdgeTheory, LLC's investors include Roo Capital.
- How much funding has EdgeTheory, LLC raised?
- EdgeTheory, LLC has disclosed $8.6M raised across 9 rounds.
- Where is EdgeTheory, LLC headquartered?
- EdgeTheory, LLC is headquartered in University, US.