Distributed Media LAB
Palo Alto, US · Founded 2017 · Delaware corporation
Distributed Media Lab operates DML Marketplace and DML Hub, technology platforms that let news publishers embed, aggregate, and syndicate collections of content across the open web. The company aims to build new revenue streams for quality publishers by helping them function as digital distribution platforms.
Founders & leadership
Distributed Media LAB was founded in 2017 by DAVID GEHRING, David Gehring, and Sam Parnell.
Reported raises · per SEC filings
Form D private placements$335K disclosed across 2 rounds · 2021–2022
▶$35KraisedAug 2022 · 2 investors · Other TechnologyRule 506(b)
▶$35KraisedAug 2022 · 2 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- KATHARINA BORCHERTDirector
- DAVID GEHRINGExecutive Officer, Director
- SAMUEL PARNELLExecutive Officer, Director
- Offering amount
- $1M
- Amount sold
- $35K
- First sale
- Aug 2022
- Incorporated
- Corporation, Delaware, 2017
- Federal exemptions
- 06b
▶$300KraisedAug 2021 · 3 investors · Other TechnologyRule 506(b)
▶$300KraisedAug 2021 · 3 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- DAVID GEHRINGExecutive Officer, Director
- KATHARINA BORCHERTDirector
- SAMUEL PARNELLExecutive Officer, Director
- Offering amount
- $2.5M
- Amount sold
- $300K
- First sale
- Jul 2021
- Incorporated
- Corporation, Delaware, 2017
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 3
by search overlapMedialab6 shared keywordsMediaLab operates a portfolio of specialized media brands and an owned ad exchange (Assembly Exchange), offering advertisers video, native, display, and programmatic placements plus creator partnerships and branded content. It serves brands and advertisers seeking targeted audiences across its platforms, which reach a large share of US internet users.
Slam Media Lab3 shared keywordsSlam Media Lab is a boutique digital marketing agency offering SEO, generative engine optimization (GEO), Webflow design and development, brand strategy, content writing, and UX/product design. It serves startups, nonprofits, impact organizations, healthcare companies, and growth-stage brands.
Netcapital3 shared keywordsNetcapital operates an online investment platform that lets individual investors buy shares in early-stage private companies and helps entrepreneurs raise capital from their networks and the public. It provides deal information and low investment minimums to make private-company investing accessible to retail investors.
Companies competing with Distributed Media LAB for the same Google search keywords, organic and paid, via search-intersection analysis.
Frequently asked questions
- What does Distributed Media LAB do?
- Distributed Media Lab operates DML Marketplace and DML Hub, technology platforms that let news publishers embed, aggregate, and syndicate collections of content across the open web. The company aims to build new revenue streams for quality publishers by helping them function as digital distribution platforms.
- Who founded Distributed Media LAB?
- Distributed Media LAB was founded by DAVID GEHRING, David Gehring, Sam Parnell in 2017.
- How much funding has Distributed Media LAB raised?
- Distributed Media LAB has disclosed $335K raised across 2 rounds.
- Where is Distributed Media LAB headquartered?
- Distributed Media LAB is headquartered in Palo Alto, US.


