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Datassential

acquired by New Mountain Capital

Chicago, US · Founded 2001 · 224 employees on LinkedIn · 2 known investors

Find your way into Datassential

315 people in our graph share verified history with the Datassential team — schools, employers, funds. One of them is your warm intro.

Dougunlockedknows Jim Emling · together at University of Wisconsin-Madison (overlapped)
knows the team · via Datassential
knows the team · via University of Wisconsin-Madison
×7knows the team · via Spectrum Equity
×2knows the team · via Marquette University

Datassential provides food and beverage market intelligence, using data and AI to help companies across the foodservice ecosystem develop, market, and sell their products. It serves brands and operators in the food and beverage industry.

Founders & leadership

Datassential was founded in 2001 by Jack Li.

JLJack Li
Jack LiinFounder · Builder1999–2025
JEJim Emling
Jim EmlinginChief Executive OfficerHe previously served as a senior operating partner at Spectrum Equity and held executive and board roles at multiple software and data services companies, including as president of Zywave, where he was part of the founding team.

Investors · 2

In the news

Frequently asked questions

What does Datassential do?
Datassential provides food and beverage market intelligence, using data and AI to help companies across the foodservice ecosystem develop, market, and sell their products. It serves brands and operators in the food and beverage industry.
Who founded Datassential?
Datassential was founded by Jack Li in 2001.
Who are Datassential's investors?
Datassential's investors include Spectrum Equity, New Mountain Capital.
Who acquired Datassential?
Datassential was acquired by New Mountain Capital.
Where is Datassential headquartered?
Datassential is headquartered in Chicago, US.