Fundraising Fox

Counter Brands

Santa Monica, US · Founded 2012 · Delaware LLC

Founders & leadership

Counter Brands was founded in 2012 by Susan Gregg Renfrew.

SG
Susan Gregg RenfrewFounder
NS
Nital ScottExecutive

Board

MS
Michael StoneBoard director
RG
Rob GoergenBoard director
BW
Bryan WolfBoard director
JC
John c/o TPG Growth BaileyBoard director
WS
William SchwartzBoard director
MF
Margot FoosheeBoard director
CK
Candice KislackBoard director

Reported raises · per SEC filings

Form D private placements

$34.2M disclosed across 2 rounds · 2014–2016

$13MraisedMar 2016 · 33 investors · Retailing
Rule 506(b)
Officers, directors & promoters on the filing
  • Michael StoneDirector
  • Rob GoergenDirector
  • Bryan WolfDirector
  • Nital ScottExecutive Officer
  • William SchwartzDirector
  • Susan Gregg RenfrewExecutive Officer, Director
  • Margot FoosheeDirector
  • Candice KislackDirector
Offering amount
$15M
Amount sold
$13M
First sale
Feb 2016
Incorporated
Limited Liability Company, Delaware, 2012
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$21.3MraisedDec 2014 · 34 investors · Retailing
Rule 506(b)
Officers, directors & promoters on the filing
  • Susan Gregg RenfrewExecutive Officer, Director
  • Margot FoosheeDirector
  • Candice KislackDirector
  • Rob GoergenDirector
  • John c/o TPG Growth BaileyDirector
  • Bryan WolfDirector
Offering amount
$21.3M
Amount sold
$21.3M
First sale
Dec 2014
Incorporated
Limited Liability Company, Delaware, 2012
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Frequently asked questions

Who founded Counter Brands?
Counter Brands was founded by Susan Gregg Renfrew in 2012.
How much funding has Counter Brands raised?
Counter Brands has disclosed $34.2M raised across 2 rounds.
Where is Counter Brands headquartered?
Counter Brands is headquartered in Santa Monica, US.