Cetera
Denver, US · 2 known investors
Cetera provides support and affiliation services for financial professionals and institutions, including financial advisors. It operates in the wealth management and financial services industry.
Founders & leadership
GO
Greg OlsoninDeputy General Counsel2012–2021
EF
Erinn FordinExecutive
SS
Stan SmileyExecutive
BB
Bernie BretoninExecutive
LG
Lisa GokinChief Legal Officer
LR
Larry RothinCEO2014–2016
CH
Cyndi HamelExecutive
MS
Mark ShelsonExecutive
SD
Steve DunlapinEVP, Wealth Management2013–2015
BH
Brett HarrisoninPresident and CEO Cetera Advisors LLC2009–2023
Investors · 2
Reported raises · per SEC filings
Form D private placements$80.2M disclosed across 3 rounds · 2009
▶$35.3MraisedMay 2024 · 117 investors · InvestingRule 506(b)
▶$35.3MraisedMay 2024 · 117 investors · Investing
Rule 506(b)Officers, directors & promoters on the filing
- Dan UmanskyExecutive Officer
- Summer ArnoldExecutive Officer
- Thomas HalloranExecutive Officer, Director
- Gary ChaffinExecutive Officer
- Kristy HaleyExecutive Officer
- Winnie LeeExecutive Officer
- Tim StinsonExecutive Officer
- Melissa LischinExecutive Officer
- Lisa GokExecutive Officer
- Stanley SmileyExecutive Officer
- Garrett MerrillExecutive Officer
- David Van HavermaatExecutive Officer
- Barbara KestersonExecutive Officer
- Joseph D. NearyExecutive Officer, Director
- Thomas B. TaylorDirector
- Jeffrey BuchheisterExecutive Officer
- Elisa Del ValleExecutive Officer
- Maura R. MizuguchiExecutive Officer
- Amount sold
- $35.3M
- First sale
- Jan 2009
- Incorporated
- Limited Liability Company, Delaware
- Federal exemptions
- 06b
▶$28.4MraisedApr 2023 · 93 investors · InvestingRule 506(b)
▶$28.4MraisedApr 2023 · 93 investors · Investing
Rule 506(b)Officers, directors & promoters on the filing
- Thomas B. TaylorDirector
- Kristy HaleyExecutive Officer
- Barbara KestersonExecutive Officer
- Maura R. MizuguchiExecutive Officer
- Tim StinsonExecutive Officer
- Kathleen D. Van Noy-PinedaExecutive Officer
- Elisa Del ValleExecutive Officer
- Jeffrey BuchheisterExecutive Officer
- Summer ArnoldExecutive Officer
- Garrett MerrillExecutive Officer
- Melissa LischinExecutive Officer
- Dan UmanskyExecutive Officer
- Gary ChaffinExecutive Officer
- Stanley R. SmileyExecutive Officer
- David Van HavermaatExecutive Officer
- Brett HarrisonExecutive Officer, Director
- Lisa GokExecutive Officer
- Joseph D. NearyExecutive Officer, Director
- Amount sold
- $28.4M
- First sale
- Jan 2009
- Incorporated
- Limited Liability Company, District Of Columbia
- Federal exemptions
- 06b
▶$16.5MraisedJan 2015 · 64 investors · InvestingRule 506(b)
▶$16.5MraisedJan 2015 · 64 investors · Investing
Rule 506(b)Officers, directors & promoters on the filing
- Greg OlsonExecutive Officer
- Erinn FordExecutive Officer
- Stan SmileyExecutive Officer
- Bernie BretonExecutive Officer
- Lisa GokExecutive Officer
- Larry RothExecutive Officer
- Cyndi HamelExecutive Officer
- Mark ShelsonExecutive Officer
- Steve DunlapExecutive Officer, Director
- Brett HarrisonExecutive Officer, Director
- Amount sold
- $16.5M
- First sale
- Jan 2009
- Incorporated
- Corporation, Colorado
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 2
by search overlap
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Interactive Strength Acquires Ergatta218 shared keywordsFidelity offers an online brokerage platform for retail investors to trade US stocks, ETFs, options, mutual funds, bonds, CDs, and crypto ETPs, with $0 commission on online US stock and ETF trades. It provides trading across web, desktop, and mobile alongside research tools, professional coaching, and advisory services.
Companies competing with Cetera for the same Google search keywords, organic and paid, via search-intersection analysis.
Frequently asked questions
- What does Cetera do?
- Cetera provides support and affiliation services for financial professionals and institutions, including financial advisors. It operates in the wealth management and financial services industry.
- Who are Cetera's investors?
- Cetera's investors include Genstar, Lightyear.
- How much funding has Cetera raised?
- Cetera has disclosed $80.2M raised across 3 rounds.
- Where is Cetera headquartered?
- Cetera is headquartered in Denver, US.