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CashDirector
Techstars '18Warsaw, PL · Founded 2012 · 178 employees on LinkedIn · 2 known investors
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CashDirector is an AI-powered financial management platform for small businesses that automates invoicing, cash flow management, and daily financial tasks. The company partners with banks and financial institutions to deliver integrated, cloud-based solutions tailored for SMEs across local markets.
Also known as CashDirector S.A. · CashDirector SA
Founders & leadership
Investors · 2
How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · Not right? Tell us
How we know: press coverage · Not right? Tell us
Company profile
researched Sep 2026CashDirector S.A. is a Polish fintech that supplies an online accounting and financial management platform for micro-businesses and SMEs, distributed mainly through banks and financial institutions under a partner-label (white-label) model. The platform is positioned as a "daily digital business assistant" and a virtual CFO: it combines automated invoicing and tax reporting, real-time cash flow monitoring, receivables and payables management, multibanking and AI-driven document processing within a single dashboard available on mobile and desktop.
The company describes its approach as "beyond banking" in a B2B2C model, referencing Celent's embedded banking framework, in which its services are added into a partner bank's online banking platform as a cloud add-on requiring limited IT involvement from the bank. Alongside the core bookkeeping and cash flow tools, CashDirector has built a real-time accounting platform used to automate loan origination and pre-scoring for SME clients of its bank partners.
A consumer-facing mobile application lets business owners issue VAT invoices, photograph and upload documents to a digital INBOX archive for transmission to an accountant, browse stored invoices, monitor company financial performance in real time and submit a month for closing when using CashDirector's accounting services.
Founding story
CashDirector S.A. was co-founded by Rafal Strzelecki, who spent a decade implementing accounting-outsourcing ventures for international clients and worked on changing the operating model of accounting offices toward supporting small business management, and Patrycja Strzelecka, an entrepreneur, investor and mentor named among the 2024 Forbes 50 over 50 EMEA winners.
Business model
B2B2C partner-label distribution: CashDirector builds and integrates a tailored, cloud-based product and service ecosystem that banks and other financial institutions offer to their micro and SMB customers under their own brand, adding services to the partner's online banking platform rather than outsourcing them.
Revenue is generated through business partners — banks and financial institutions that distribute the platform to their SME clients — with accounting services also offered directly to app users; the company reported $1M in annual recurring revenue as of 2018.
Traction
The company reports more than 250,000 users and a proven record of working with six large banks; at FinovateFall 2018 it reported $1M ARR, 55,000 registered SME users, 50 employees and two large banks signed, and stated it had helped a bank increase SME client acquisition by 25%. Named customers include mBank (Commerzbank Group), BNP Paribas and COMP. The Android app has over 5,000 downloads.
Latest developments
The Android accounting application lists an update dated 2026-08-04, and the site highlights co-founder Patrycja Strzelecka's inclusion among the 2024 Forbes 50 over 50 EMEA winners.
▸Full profile — market position, technology, go-to-market, geography, history
Market position
Presents itself as a provider of bank-branded accounting platforms with cash flow management tools for banks serving micro and SMB clients, and claims to have delivered the first online accounting solution with full banking integration in Europe; it has received several industry awards including Celent Model Bank 2018, an MIT Fintech Future Commerce award and the EFMA 2017 Golden Medal for mBank mPower.
Positions itself on private-label delivery that gives partner banks a differentiated SME offering without outsourcing, localization to each market's regulations, multibanking coverage, and an assistant-style model oriented toward advising users rather than only executing tasks.
Technology
Cloud-based platform using AI and OCR to automatically process financial documents, reducing manual data entry and errors, with a unified mobile and web dashboard covering invoicing, expense and cost registration, receivables tracking and cash flow management, plus real-time accounting data used for automated loan origination and pre-scoring.
Go-to-market
Distribution through financial institutions under a private-label arrangement, with the offering embedded as an add-on in partner banks' online banking platforms and localized to the regulations and expectations of each market; supported by a one-stop-shop of services delivered with local partners.
Banks and financial institutions as distribution partners, and their micro-business and small and medium-sized enterprise customers as end users; also BPO/SSC operations using its accounting automation technology for cost reduction.
Geography
Headquartered at Al. Jerozolimskie 96 in Warsaw, Poland, with a global managing director role for international business and partner deployments tailored to local markets.
History
The company was founded in October 2012 and operates as CashDirector S.A., registered in Warsaw (KRS 0000424600). It demonstrated its virtual CFO product at FinovateFall 2018, by which point it reported two large banks signed, and has since accumulated a record of work with six large banks and a mobile app distributed via Google Play.
Compiled by commissioned research from 6 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Timeline · 6
launches, deals, and filingsThe CashDirector mobile accounting application on Google Play, which supports VAT invoicing, document capture to a digital INBOX, real-time financial monitoring and month-closing requests, lists an update dated 4 August 2026.
CashDirector SA presented its virtual CFO product, a real-time accounting platform distributed via banks that automates loan origination and pre-scoring for SMEs, at FinovateFall 2018.
Listed key customers mBank (Commerzbank Group), BNP Paribas and COMP, and key partnerships with PwC and EY.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
▸Research sources · 6
primary sources listed
- CashDirectorcashdirector.com · web
6 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does CashDirector do?
- CashDirector is a Warsaw-based fintech providing bank-branded, AI-driven accounting and cash flow management for SMEs.
- Who are CashDirector's investors?
- CashDirector's investors include Techstars, EEC Ventures.
- Where is CashDirector headquartered?
- CashDirector is headquartered in Warsaw, PL.