Caring
Seoul, KR · 3 known investors
Find your way into Caring
Caring provides elderly care services in South Korea, offering guidance and free expert consultations on long-term care grades, day care centers, family caregiving, and home visit care. It serves the families and guardians of elderly people needing long-term care support.
Also known as Caring Co., Ltd. · 케어링
Investors · 3
Funding
SEC filings, press & company announcements- Undisclosed amountSeries BFeb 2024Source ↗
Source: company announcements and press reports — follow each round's link for the claim.
Company profile
researched Aug 2026Caring (케어링) is a South Korean elderly care service company that operates and coordinates long-term care services for older adults and their families. Its service lines cover home visit care (방문요양), family caregiving (가족요양, in which a family member is paid to care for a relative), day care centers (주간보호센터), urban nursing homes (도심형 요양원), care-focused senior living (실버타운), and welfare/assistive equipment (복지용구). The company states that its home visit care operations are 100% directly operated by headquarters rather than franchised.
Alongside the care services themselves, Caring publishes consumer guidance content — guidebooks and category explainers on long-term care grades (장기요양등급), home visit care, family caregiving and day care centers — and offers free consultations with specialists in each area, with the website reporting consultation counts by category. The company also recruits and registers certified caregivers (요양보호사), promoting high hourly wages, and publishes interviews with its center directors, social workers and caregivers at branches including Busanjin-gu, Yangsan and Busan Suyeong. Caring operates its own ERP system, with a companion Android app for employees to record commuting and attendance that links to the ERP.
Business model
Caring delivers government-linked long-term care services (home visit care, family caregiving, day care centers, nursing homes) through directly operated branches, while acting as an entry point for families via free expert consultations and guidance on obtaining long-term care grades. It also recruits and employs certified caregivers and offers discounted welfare/assistive equipment.
▸Full profile — market position, technology, go-to-market, geography
Market position
The company states it ranked first in the Korea Consumer Satisfaction Index in the care services category (home visit care and day care) for four consecutive years, and that it received a Minister of Health and Welfare award; the consumer index is co-hosted by Hankyung Business and G Valley News.
Technology
The company runs an internal ERP platform, Caring ERP, supported by an Android mobile app published by Caring Co., Ltd. that lets employees select a work location, record commuting and attendance (including twice-daily check-in/out), and review their attendance records.
Go-to-market
Direct-to-consumer acquisition through its website's educational guides and free consultation offers by service category, a national phone line (1522-6585), customer reviews and staff/branch profiles, plus caregiver recruitment listings.
Families and guardians of elderly people in South Korea who need long-term care support, including those seeking a long-term care grade, home visit care, day care placement or paid family caregiving; also certified caregivers (요양보호사) looking for work.
Geography
South Korea, with the corporate address at 396 Seocho-daero, Seocho-gu, Seoul, and branches referenced in Busanjin-gu, Yangsan and Busan Suyeong.
Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Timeline · 3
launches, deals, and filingsUpdate to the Caring ERP-linked Android app adding a twice-daily commute record function effective August 2026, along with display and Android compatibility improvements.
The company describes itself as a recipient of a Minister of Health and Welfare award.
The company states it placed first in the Korea Consumer Satisfaction Index in the care service category (home visit care, day care) for four consecutive years; the index is co-hosted by Hankyung Business and G Valley News.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
In the news
Families get a second chance as Caring for Kids Radiothon raises more than $1.4Mctvnews.ca · Aug 2026▸Research sources · 8
primary sources listed
- Caringcaring.co.kr · web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Caring do?
- Korean elderly care operator providing home visit care, family caregiving and day care center services for long-term care recipients.
- Who are Caring's investors?
- Caring's investors include Aju IB Invesment Corporation, Ascendo Ventures, LB Investment.
- Where is Caring headquartered?
- Caring is headquartered in Seoul, KR.