Bungee Tech

Bungee Tech was a retail and CPG data intelligence company that used machine learning to collect, match and analyze publicly available e-commerce and store-level data on price, availability, promotion, assortment and sales. It offered two packaged products: Brandscape, aimed at giving brands visibility into their e-commerce and omnichannel presence using product- and store-level data from hundreds of retailers, and Retailscape, aimed at helping retailers understand competitive pricing, promotions and product assortment through always-on data extraction, catalog matching and price variation monitoring. A custom solutions line applied the same data collection engine to industry-specific questions outside the packaged products.

In January 2025, Bungee Tech merged with Clear Demand, and the combined business operates under the Clear Demand name. The merged platform, marketed at bungeetech.com as ClearDemand, targets regional grocery and convenience retailers and unifies competitive intelligence with base price optimization, promotion optimization and markdown. Advertised capabilities include holistic optimization of base and promotional pricing with cross-category affinity and cannibalization modeling, AI matching and equivalency for fresh and perishable SKUs across pack sizes and formats, grocery-specific rule handling such as private-label gaps versus national brand equivalents and promo shielding, weekly store- and zip-level list, promotion and price-per-unit data from more than 240 retailers including in-stock and delivery signals, and exception-based workflows with cost-of-rules reporting for lean pricing teams.

Business model

Bungee Tech sold subscription-style competitive intelligence and analytics products to two customer groups: Brandscape for consumer brands and Retailscape for retailers, plus custom data-collection engagements. Its custom solutions were delivered as ready-to-use intelligence through a self-service API and a Chrome browser plug-in, with data provided in customer-specified formats and optional add-on consulting to interpret results. Following the merger with Clear Demand, the combined company markets a single platform subscription covering competitive intelligence, price optimization, promotion and markdown for grocery and convenience retailers.