Buddy
Founded 2017 · 32 employees on LinkedIn · 3 known investors
Find your way into Buddy
510 people in our graph share verified history with the Buddy team — schools, employers, funds. One of them is your warm intro.
Wesley Barrowunlockedknows Charles Merritt · together at Techstars (overlapped)
×7knows the team · via Techstars
×2knows the team · via EF Education First
knows the team · via Jetsetter
knows the team · via Old Dominion University
Buddy provides a digital commerce platform for insurance that converts product rules, pricing, and workflows into structured data and deploys them as modern buying experiences across multiple channels. It serves carriers, MGAs, brokers, and agents to streamline product digitization and distribution.
Founders & leadership
Buddy was founded in 2017 by Charles Merritt and David Vogeleer.
CM

Charles MerrittinCo-Founder, CEOCharles Merritt is co-founder and CEO of Buddy, a digital commerce platform for insurance that converts product rules, pricing, and workflows into structured data and deploys them across multiple channels.
DV

David VogeleerinCo-Founder, CTOPreviously, he worked as a creative technologist at The Martin Agency, where he led the Martin Lab and contributed to advertising campaigns, and has authored three programming books and taught at VCU Brandcenter.
Investors · 3
Founder mafia
2 people who came through Buddy went on to found or lead other companies.
In the news
$4.2M for Buddy Bites to help you spoil your pets | BackScoopbackscoop.com · Aug 2026
Buddy Bites Raises $4.2M Series Atheunderbite.co · Aug 2026Frequently asked questions
- What does Buddy do?
- Buddy provides a digital commerce platform for insurance that converts product rules, pricing, and workflows into structured data and deploys them as modern buying experiences across multiple channels. It serves carriers, MGAs, brokers, and agents to streamline product digitization and distribution.
- Who founded Buddy?
- Buddy was founded by Charles Merritt, David Vogeleer in 2017.
- Who are Buddy's investors?
- Buddy's investors include Abstraction Capital, Newlin Ventures, Digitalis Ventures.




