Booko
YC W26San Francisco, US · Founded 2025 · 2 employees · Hiring · 1 known investors
Booko uses AI to predict which service appointment slots won't fill and automatically applies targeted discounts to recover revenue from unsold time. The platform integrates with existing booking systems (MindBody, Mariana Tek, etc.) to analyze demand patterns and incentivize customers to book previously empty slots across fitness studios, salons, med spas, consulting, and similar service businesses.
Founders & leadership· Y Combinator alumni (W26)
Booko was founded in 2025 by Will Hall and Arjun Saluja.
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Arjun SalujainCo-FounderArjun Saluja studied engineering and computer science at Dartmouth and previously worked on dynamic pricing systems with Joby Aviation's Uber Elevate team. He is now building dynamic pricing at Booko.
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Frequently asked questions
- What does Booko do?
- Booko uses AI to predict which service appointment slots won't fill and automatically applies targeted discounts to recover revenue from unsold time. The platform integrates with existing booking systems (MindBody, Mariana Tek, etc.) to analyze demand patterns and incentivize customers to book previously empty slots across fitness studios, salons, med spas, consulting, and similar service businesses.
- Who founded Booko?
- Booko was founded by Will Hall, Arjun Saluja in 2025.
- Who are Booko's investors?
- Booko's investors include Y Combinator.
- Where is Booko headquartered?
- Booko is headquartered in San Francisco, US.