Blur
4 known investors
Blur is an NFT marketplace enabling faster trading with zero marketplace fees and native cryptocurrency rewards through a community-driven token system.
Also known as Blur · blur.io
Investors · 4
Company profile
researched Aug 2026Blur operates an NFT marketplace positioned for professional and high-frequency traders on Ethereum-based NFT collections. Its site surfaces collection-level market data including floor prices, 1-day and 7-day price changes, 1-day and 7-day volumes, owner counts and supply for collections such as Pudgy Penguins, Mutant Ape Yacht Club, Doodles, Milady, Otherdeed Expanded and Azuki. Product claims on the site include sweeping across multiple marketplaces, faster reveal sniping, and portfolio analytics.
The marketplace advertises zero marketplace fees and describes itself as offering "10x faster sweeping" than alternatives. It pairs trading with a native token, BLUR, distributed to users through reward seasons: the site states that 700 million BLUR was distributed to the community across Season 1 and Season 2, and that Season 3 is underway, with listing and bidding activity being the qualifying actions for rewards.
Business model
Blur runs an NFT trading venue that charges no marketplace fees on trades, and instead incentivizes participation through distribution of its native BLUR token to users who list and bid. The site also references an API.
Not stated in the available sources; the site advertises 0% marketplace fees.
Traction
Site-reported figures include $7.4 billion in total GMV and 324,966 total users, with 700 million BLUR distributed to the community across two reward seasons.
Latest developments
Season 3 of BLUR community rewards has begun, powered by Blast, described as an L2 with native yield backed by Paradigm and Standard Crypto; users list and bid on Blur to earn Season 3 rewards.
▸Full profile — market position, technology, go-to-market, geography, history, risks & controversies
Market position
Blur presents itself as the fastest NFT marketplace and aggregates liquidity across multiple marketplaces via its sweeping feature; the site reports $7.4B total GMV and 324,966 total users.
Zero marketplace fees, claimed 10x faster sweeping, multi-marketplace sweep execution, faster reveal sniping, advanced portfolio analytics, and community token distribution via BLUR reward seasons.
Technology
The marketplace emphasizes execution speed, including multi-marketplace sweeping (buying multiple listed NFTs in one action), faster detection of collection reveals, and portfolio analytics tooling. Season 3 rewards are described as being powered by Blast, characterized as an L2 with native yield.
Go-to-market
User acquisition is driven by token reward seasons tied to listing and bidding activity on the platform, alongside endorsements from NFT-community figures and accounts featured on the site.
Professional and active NFT traders, described on the site as "pro traders."
Geography
Not stated in the available sources.
History
Available sources do not describe the company's founding or corporate history; the website carries a 2022 copyright notice.
Risks & controversies
Not stated in the available sources.
Compiled by commissioned research from 4 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Competitors · 8
by search overlap
Companies competing with Blur for the same Google search keywords, organic and paid, via search-intersection analysis.
Timeline · 1
launches, deals, and filingsFollowing Seasons 1 and 2, in which 700 million BLUR was distributed to the community, Blur began Season 3 rewards for listing and bidding activity, powered by Blast, an L2 with native yield backed by Paradigm and Standard Crypto.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
In the news
▸Research sources · 4
primary sources listed
- Blur Privateblur.io · web
4 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Blur do?
- Blur is an NFT marketplace aimed at professional traders, offering zero marketplace fees and BLUR token rewards.
- Who are Blur's investors?
- Blur's investors include Collab+Currency, Narcissus Ventures, Paradigm, Standard Crypto.