BetterPoints
1 known investors
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BetterPoints provides a behaviour change platform and app that uses reward incentives and behavioural science to encourage healthier and more sustainable travel choices such as walking, cycling and public transport. It works with businesses, public bodies and universities in the UK on programmes covering health and wellbeing, transport and mobility, and climate goals.
Investors · 1
Companies House · registry record
View on Companies House ↗- Registered name
- BETTERPOINTS LIMITED
- Company number
- 07356214
- Status
- Active
- Company type
- Private limited company
- Incorporated
- 25 Aug 2010
- Registered office
- 3 The Mount, Trumpsgreen Road, Virginia Water, GU25 4EJ
- Nature of business (SIC)
- 96090 — Other service activities n.e.c.
- Previous names
- RYW COMMUNITY SYSTEMS LIMITED (2013–2016)REWARD YOUR WORLD LIMITED (2010–2013)
- Accounts
- last made up to 31 Dec 2025 · next due 30 Sept 2027
- Confirmation statement
- last made up to 11 May 2026 · next due 25 May 2027
Current officers · 2
- Richard John Kirk — director, appointed 1 Jan 2019
- Stephen Vincent Magee — director, appointed 25 Aug 2010
Source: Companies House public register · retrieved 4 Oct 2026. Contains public sector information licensed under the Open Government Licence v3.0.
In the news
Frequently asked questions
- What does BetterPoints do?
- BetterPoints provides a behaviour change platform and app that uses reward incentives and behavioural science to encourage healthier and more sustainable travel choices such as walking, cycling and public transport. It works with businesses, public bodies and universities in the UK on programmes covering health and wellbeing, transport and mobility, and climate goals.
- Who are BetterPoints's investors?
- BetterPoints's investors include Green Angel Ventures.