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BetterPoints
2 known investors
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BetterPoints builds behaviour change technology that combines recognised behaviour change techniques with an app and platform to baseline, stimulate and measure greener and healthier travel and activity habits. It serves local authorities, universities and enterprises through bespoke programmes, white-label apps and full platform installations, generating data on transport choices and emissions avoided.
Investors · 2
Companies House · registry record
View on Companies House ↗- Registered name
- BETTERPOINTS LIMITED
- Company number
- 07356214
- Status
- Active
- Company type
- Private limited company
- Incorporated
- 25 Aug 2010
- Registered office
- 3 The Mount, Trumpsgreen Road, Virginia Water, GU25 4EJ
- Nature of business (SIC)
- 96090 — Other service activities n.e.c.
- Previous names
- RYW COMMUNITY SYSTEMS LIMITED (2013–2016)REWARD YOUR WORLD LIMITED (2010–2013)
- Accounts
- last made up to 31 Dec 2025 · next due 30 Sept 2027
- Confirmation statement
- last made up to 11 May 2026 · next due 25 May 2027
Current officers · 2
- Richard John Kirk — director, appointed 1 Jan 2019
- Stephen Vincent Magee — director, appointed 25 Aug 2010
Source: Companies House public register · retrieved 5 Aug 2026. Contains public sector information licensed under the Open Government Licence v3.0.
Frequently asked questions
- What does BetterPoints do?
- BetterPoints builds behaviour change technology that combines recognised behaviour change techniques with an app and platform to baseline, stimulate and measure greener and healthier travel and activity habits. It serves local authorities, universities and enterprises through bespoke programmes, white-label apps and full platform installations, generating data on transport choices and emissions avoided.
- Who are BetterPoints's investors?
- BetterPoints's investors include Bayes Entrepreneurship Fund, Green Angel Ventures.