Fundraising FoxBetter Cooking Co.
Oakland, US · Founded 2020 · Delaware corporation · 1 known investors
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Founders & leadership
JS
Jason ShureExecutiveJason Shure held CFO roles across bookstore operations, nonprofit social enterprises, and EcoSafi (a clean-cooking company), where he helped raise $12 million in equity and $4.6 million in grants while scaling unit deployment sixfold across African markets. He has also built businesses from scratch, including an early online bookselling operation and a fashion company that expanded to major national retailers.
JW
Jordyan WoodleyExecutive
JC
Jordyan CorcoranNamed on SEC filing
DG
Dimitry GershensonNamed on SEC filing
TW
Thomas Watson Price, IIINamed on SEC filing
Board
SM
Sam MorganBoard director
ZH
FX
Francis Xavier HelgesenBoard director
Investors · 1
Reported raises · per SEC filings
Form D private placements$9M disclosed across 2 rounds · 2024–2025
▶$7MraisedMay 2025 · 15 investors · OtherRule 506(b)
▶$7MraisedMay 2025 · 15 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Jason ShureExecutive Officer
- Sam MorganDirector
- Zachary HargreavesDirector
- Francis Xavier HelgesenDirector
- Jordyan WoodleyExecutive Officer, Director
- Offering amount
- $7M
- Amount sold
- $7M
- First sale
- Feb 2025
- Incorporated
- Corporation, Delaware, 2020
- Federal exemptions
- 06b
▶$2MraisedMar 2024 · 2 investors · OtherRule 506(b)
▶$2MraisedMar 2024 · 2 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Francis Xavier HelgesenDirector
- Jason ShureExecutive Officer
- Jordyan CorcoranExecutive Officer, Director
- Dimitry GershensonDirector
- Thomas Watson Price, IIIExecutive Officer, Director
- Offering amount
- $8M
- Amount sold
- $2M
- First sale
- Feb 2024
- Incorporated
- Other, Delaware, 2020
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Frequently asked questions
- Who are Better Cooking Co.'s investors?
- Better Cooking Co.'s investors include House.
- How much funding has Better Cooking Co. raised?
- Better Cooking Co. has disclosed $9M raised across 2 rounds.
- Where is Better Cooking Co. headquartered?
- Better Cooking Co. is headquartered in Oakland, US.