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Behaviour Lab

1 known investors

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Behaviour Lab provides software solutions that combine behavioral finance expertise with change management strategies to help investment funds improve decision-making and sustain process changes. The company serves equity, fixed income, and multi-asset investment teams.

Founders & leadership

MSMagdalena Smith
Magdalena SmithFounder & CEOFounder and CEO of Behaviour Lab, which helps investment and asset management firms improve decision-making through behavioral science and change management expertise. Previously worked at McKinsey & Company on behavioral insights and organizational change initiatives, with prior experience in investment banking and academia.

Investors · 1

Frequently asked questions

What does Behaviour Lab do?
Behaviour Lab provides software solutions that combine behavioral finance expertise with change management strategies to help investment funds improve decision-making and sustain process changes. The company serves equity, fixed income, and multi-asset investment teams.
Who founded Behaviour Lab?
Behaviour Lab was founded by Magdalena Smith.
Who are Behaviour Lab's investors?
Behaviour Lab's investors include Angel Academe.