/Companies

AVENIR TECH

Techstars '23

London, GB · Founded 2023 · 3 employees on LinkedIn · 3 known investors

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Also known as Avenir · Avenir Tech

Investors · 3

Techstarslisted by TechstarsBoulder · $220K

How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · research · uktechnews.info · Not right? Tell us

Also in the syndicate · 1

angel investors

Company profile

researched Sep 2026

Avenir Tech, trading as Avenir, is a London-based company that supplies wealth management software to wealth managers and financial advisors. Its product suite is positioned around personalised investing at scale, letting advisors incorporate client values and goals into investment strategies and construct customised portfolios and exchange-traded funds (ETFs).

The company combines artificial intelligence with direct indexing technology, with the stated aims of reducing administrative workload for advisors and evidencing non-financial impact alongside financial returns for end clients.

Founding story

Jeremy Bensoussan is CEO and co-founder.

Business model

B2B software sold to wealth managers and financial advisors, delivered as a suite of portfolio personalisation and construction tools.

Traction

Closed its pre-seed funding round within three months of completing the ABN AMRO + Techstars Future of Finance accelerator program.

Latest developments

In April 2024 the company announced a £420,000 ($530,000) pre-seed round led by SFC Capital, with Techstars and angel investors drawn from FNZ, JP Morgan and Morgan Stanley participating.

▸Full profile — market position, technology, go-to-market, geography, history

Market position

Positions itself as a provider of personalised investing solutions for UK wealth managers and advisors, targeting a UK wealth management sector holding approximately £1.2 trillion in assets under management.

Technology

Artificial intelligence combined with direct indexing technology used to generate customised portfolios and ETFs and to automate portions of advisors' administrative work.

Go-to-market

Wealth managers and financial advisors in the UK, and their end clients.

Geography

Headquartered in London and focused on the UK market.

History

The company completed the ABN AMRO + Techstars Future of Finance accelerator and announced its pre-seed financing in April 2024.

Compiled by commissioned research from 3 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
HeadcountAug 20263
UK wealth management assets under management (addressable market)Apr 20241,200,000,000,000 GBP

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Timeline · 2

launches, deals, and filings
Apr 2024
Avenir raises £420K ($530K) pre-seed led by SFC Capital

Avenir announced a £420,000 ($530,000) pre-seed round led by SFC Capital, with participation from Techstars and angel investors with backgrounds at FNZ, JP Morgan and Morgan Stanley. The round closed within three months of the company completing the ABN AMRO + Techstars Future of Finance accelerator.

$530K source ↗

Jan 2024
Completed ABN AMRO + Techstars Future of Finance accelerator

The company completed the ABN AMRO + Techstars Future of Finance accelerator program approximately three months before announcing its pre-seed round.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

Legal entities · 1

corporate structure
AVENIR TECHNo. 14978209 · inc. Jul 2023 · active

Companies House · registry record

View on Companies House ↗
Confirmation statement overdue
Registered name
AVENIR TECH LTD
Company number
14978209
Status
Active
Company type
Private limited company
Incorporated
4 Jul 2023
Registered office
128 City Road, London, EC1V 2NX
Nature of business (SIC)
62012 — Business and domestic software development
Accounts
last made up to 31 Jul 2025 · next due 30 Apr 2027
Confirmation statement
last made up to 3 Jul 2025 · next due 17 Jul 2026

Current officers · 3

  • Jeremy Bensoussan — director, appointed 4 Jul 2023
  • Andrea Macdonald — director, appointed 14 Nov 2023
  • Stefan Rotarus — director, appointed 4 Jul 2023

Source: Companies House public register · retrieved 3 Aug 2026. Contains public sector information licensed under the Open Government Licence v3.0.

▸Research sources · 3

primary sources listed

3 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does AVENIR TECH do?
UK provider of AI and direct indexing tools that help wealth managers and financial advisors build personalised portfolios.
Who are AVENIR TECH's investors?
AVENIR TECH's investors include Techstars, SFC Capital.
Where is AVENIR TECH headquartered?
AVENIR TECH is headquartered in London, GB.