Authentiface
Founded 2023 · 4 employees on LinkedIn · 1 known investors
Authentiface provides facial motion-based authentication technology that combines facial recognition with motion verification to enable secure access to both digital systems and physical locations without traditional passwords or tokens.
Also known as AuthentiFace · Authentiface, Inc. · Authentiface™, Inc.
Founders & leadership
Authentiface was founded in 2023 by D. J. Lee and Shad Torrie.
Investors · 1
Company profile
researched Aug 2026Authentiface, Inc. is an AI vision company based in Utah that develops biometric authentication for enterprise identity and access management. Its core method, a patent-pending "Facial Motion Password", asks a user to perform a simple facial movement that is verified together with facial recognition in a single step, providing built-in liveness and intent detection and, per the company, two-factor authentication without physical tokens or long passwords. The company describes the credential as resettable.
The product line spans physical and digital access: AuthentiCam performs facial-motion verification at doors in place of badges, keycards or shared credentials; AuthentiKey authenticates users in real time for applications and systems; and AuthentiHub provides centralized management of users, devices and access, including administration for AuthentiCam deployments. The company positions the platform as a unified access-control and MFA layer intended to reduce phishing, credential theft and account takeover risk.
Founding story
Founded in 2023 by Dr. D. J. Lee, a BYU professor and Director of the Robotic Vision Laboratory, who serves as CEO, with co-founder Shad Torrie, a PhD candidate in Computer Engineering at BYU, as CTO. The company was created to address authentication methods that rely on credentials which can be stolen, shared or compromised [2][4][5].
Business model
Sells biometric authentication hardware and software to organizations, with prospects routed through demo requests and quote inquiries handled by the company's team [0][3].
Latest developments
The company announced a strategic investment from the Utah Innovation Fund on April 25, 2024, earmarked for product rollout, partnerships and commercialization across IAM and PACS [4]. Its website carried a 2025 copyright notice at the time of review [0].
▸Full profile — market position, technology, go-to-market, geography, history
Market position
Positions itself as a provider of identity-based access control across the identity and access management (IAM) and physical access control systems (PACS) sectors, competing with password-, badge- and token-based credentialing approaches [0][4].
Technology
Combines facial recognition with motion-based authentication in a single step, described as a patent-pending, resettable Facial Motion Password with liveness and intent detection. Delivered through the AuthentiCam door-access device, AuthentiKey real-time authentication for applications and systems, and the AuthentiHub centralized access-control and management layer. Founders' technical background covers computer vision, biometrics, audio-visual speech recognition, facial-motion biometrics and privacy-preserving AI [0][2][4][5].
Go-to-market
Direct enterprise sales led by a chief revenue officer, supported by website demo requests, quote forms and a contact team that segments inquiries by digital authentication, physical access control, identity management or multiple solutions [2][3]. The company stated it would use its 2024 investment to expand industry partnerships and commercialization [4].
Banks and financial institutions protecting accounts and high-value transactions; enterprises needing unified building, application and device access; and healthcare providers and other regulated industries protecting restricted areas and sensitive data [0].
Geography
Headquartered in Utah, with the April 2024 investment announcement issued from Provo, Utah [0][4].
History
Founded in 2023 [4]. In April 2024 the company announced a strategic investment from the Utah Innovation Fund, intended to accelerate product rollout, expand industry partnerships and drive commercialization in the identity and access management and physical access control systems markets [4].
Compiled by commissioned research from 7 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Timeline · 1
launches, deals, and filingsAuthentiface announced a strategic investment from the Utah Innovation Fund, a state-established fund commercializing technologies developed at Utah higher education institutions. Proceeds were designated to accelerate product rollout, expand industry partnerships and drive commercialization across the IAM and PACS sectors. Amount not disclosed.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
▸Research sources · 7
primary sources listed
- Authentifaceauthentiface.com · web
7 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Authentiface do?
- Utah-based AI vision company offering facial authentication that replaces passwords, badges and keycards for digital and physical access.
- Who founded Authentiface?
- Authentiface was founded by D. J. Lee, Shad Torrie in 2023.
- Who are Authentiface's investors?
- Authentiface's investors include Utah Innovation Fund.