Aterian
NASDAQ: ATERNew York, US · Founded 2018 · Delaware corporation · 1 known investors
Find your way into Aterian
75 people in our graph share verified history with the Aterian team — schools, employers, funds. One of them is your warm intro.
Aterian sells consumer products across home and kitchen appliances, kitchenware, air quality appliances, health and beauty products, and essential oils under owned brands including Squatty Potty, HomeLabs, and Mueller Living, primarily through online marketplaces like Amazon and its own direct-to-consumer websites.
Founders & leadership
Aterian was founded in 2018 by Yaniv Sarig.

Board
Investors · 1
Reported raises · per SEC filings
Form D private placements$67.5M disclosed across 2 of 8 rounds · 1900–2026
▶$27.5MraisedMar 2022 · 3 investors · Other TechnologyRule 506(b)
- Yaniv SarigExecutive Officer, Director
- Joseph RisicoExecutive Officer
- Greg PetersenDirector
- Roi ZahutExecutive Officer
- Amy von WalterDirector
- Arturo RodriguezExecutive Officer
- William KurtzDirector
- Susan LattmanDirector
- Sarah LiebelDirector
- Bari HarlamDirector
- Mihal Chaouat-FixExecutive Officer
- Tomer PascalExecutive Officer
- Offering amount
- $27.5M
- Amount sold
- $27.5M
- Minimum investment
- $1.1M
- Sales commissions
- $1.6M
- Placement agents
- Craig-Hallum Capital Group LLC
- First sale
- Mar 2022
- Incorporated
- Corporation, Delaware, 2018
- Federal exemptions
- 06b
▶$40MraisedJun 2021 · 19 investors · Other TechnologyRule 506(b)
- Joseph RisicoExecutive Officer
- Bari HarlamDirector
- Mihal Chaouat-FixExecutive Officer
- Amy von WalterDirector
- Roi ZahutExecutive Officer
- Arturo RodriguezExecutive Officer
- Yaniv SarigExecutive Officer, Director
- Greg PetersenDirector
- Tomer PascalExecutive Officer
- William KurtzDirector
- Offering amount
- $40M
- Amount sold
- $40M
- Minimum investment
- $311K
- Sales commissions
- $2.8M
- Placement agents
- A.G.P./Alliance Global Partners
- First sale
- Jun 2021
- Incorporated
- Corporation, Delaware, 2018
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Valuation · disclosed
Disclosed eventsSource: SEC prospectus filings, and round valuations the company or its investors disclosed — follow each entry's link for the claim.
Competitors · 2
by search overlapCompanies competing with Aterian for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Aterian do?
- Aterian sells consumer products across home and kitchen appliances, kitchenware, air quality appliances, health and beauty products, and essential oils under owned brands including Squatty Potty, HomeLabs, and Mueller Living, primarily through online marketplaces like Amazon and its own direct-to-consumer websites.
- Who founded Aterian?
- Aterian was founded by Yaniv Sarig in 2018.
- Who are Aterian's investors?
- Aterian's investors include Interplay Ventures Early Stage Management Llc.
- How much funding has Aterian raised?
- Aterian has disclosed $67.5M raised across 2 of its 8 known rounds.
- Where is Aterian headquartered?
- Aterian is headquartered in New York, US.



