/Companies

Asotu

Syracuse, US · Founded 2022 · Delaware corporation

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ASOTU (Automotive State of the Union) is a media brand for the retail automotive industry, producing a daily automotive email newsletter, a docuseries about car dealerships, and branded merchandise. It aims to build community and shift the culture and perception of car dealerships.

Founders & leadership

Asotu was founded in 2022 by Paul J Daly.

PJPaul J Daly
Paul J DalyFounderHe has been an entrepreneur since 2003, with a successful exit from his first business, and also operates a creative marketing agency (Congruent) and an auto dealer consultancy (Contagious Auto).
KM
Kyle MountsierNamed on SEC filing

Reported raises · per SEC filings

Form D private placements

$909.7K disclosed across 3 rounds · 2021–2023

▶$54.7KraisedApr 2023 · 1 investors · Other Technology
Rule 506(c)
Officers, directors & promoters on the filing
  • Paul DalyExecutive Officer, Director
  • Kyle MountsierExecutive Officer, Director
Offering amount
$54.7K
Amount sold
$54.7K
Minimum investment
$54.7K
First sale
Mar 2023
Incorporated
Corporation, Delaware, 2022
Federal exemptions
06c
Full filing on SEC EDGAR ↗
▶$525KraisedMar 2023 · 9 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Paul DalyExecutive Officer, Director
  • Kyle MountsierExecutive Officer, Director
Offering amount
$580K
Amount sold
$525K
Minimum investment
$5K
Proceeds to insiders
$40K
First sale
Feb 2023
Incorporated
Corporation, Delaware, 2022
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$330KraisedJun 2022 · 8 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Paul DalyExecutive Officer, Director, Promoter
  • Kyle MountsierExecutive Officer, Director, Promoter
Amount sold
$330K
Minimum investment
$5K
Proceeds to insiders
$40K
First sale
Feb 2021
Incorporated
Corporation, Delaware, 2022
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Frequently asked questions

What does Asotu do?
ASOTU (Automotive State of the Union) is a media brand for the retail automotive industry, producing a daily automotive email newsletter, a docuseries about car dealerships, and branded merchandise. It aims to build community and shift the culture and perception of car dealerships.
Who founded Asotu?
Asotu was founded by Paul J Daly in 2022.
How much funding has Asotu raised?
Asotu has disclosed $909.7K raised across 3 rounds.
Where is Asotu headquartered?
Asotu is headquartered in Syracuse, US.