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Alyk

New York, US · Founded 2014 · Delaware corporation · 1 known investors

ALYK, Inc. is a New York company that markets the LOLA line of organic cotton menstrual and sexual wellness products.

Also known as ALYK, Inc. · LOLA

Founders & leadership

Alyk was founded in 2014 by Jordana Kier and Alexandra Friedman.

JK
Jordana KierCo-founder
AF
Alexandra FriedmanCo-founder

Investors · 1

Reported raises · per SEC filings

Form D private placements

$43.7M disclosed across 5 rounds · 2015–2020

$8.6MraisedNov 2020 · 9 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Jordana KierExecutive Officer, Director
  • Alexandra FriedmanDirector
  • Kevin ThauDirector
  • Julian SteinbergDirector
  • Sharon RothsteinDirector
Offering amount
$12.1M
Amount sold
$8.6M
First sale
Sep 2020
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$24MraisedJun 2018 · 8 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Alexandra FriedmanExecutive Officer, Director
  • Jordana KierExecutive Officer, Director
  • Kevin ThauDirector
Offering amount
$24M
Amount sold
$24M
First sale
Apr 2018
Incorporated
Corporation, Delaware, 2014
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$7MraisedDec 2016 · 10 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Alexandra FriedmanExecutive Officer, Director
  • Jordana KierExecutive Officer, Director
  • Kevin ThauDirector
Offering amount
$7M
Amount sold
$7M
First sale
Nov 2016
Incorporated
Corporation, Delaware, 2014
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$3MraisedMar 2016 · 20 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Jordana KierExecutive Officer, Director
  • Alexandra FriedmanDirector
Offering amount
$3M
Amount sold
$3M
First sale
Feb 2016
Incorporated
Corporation, Delaware, 2014
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$1MraisedFeb 2015 · 21 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Jordana KierExecutive Officer, Director
  • Alexandra FriedmanDirector
Offering amount
$1.5M
Amount sold
$1M
First sale
Jan 2015
Incorporated
Corporation, Delaware, 2014
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Company profile

researched Aug 2026

ALYK, Inc. is a New York-headquartered company operating from 150 West 22nd Street, 5th Floor, New York, NY 10011. Regulatory records identify the company as the labeler behind the LOLA brand, a portfolio of menstrual care, reproductive health and sexual wellness consumer products.

FDA data lists ALYK, Inc. with an active device establishment registration (registration/FEI 3011583553) flagged as an initial importer, along with registered device listings tied to premarket submissions for menstrual tampons, personal lubricants and condoms. The company's GUDID device records span 2019 through 2022 and cover organic cotton tampons (compact plastic applicator, cardboard applicator and non-applicator formats), organic cotton ultra-thin pads and liners, menstrual cups in multiple sizes, washable period underwear across six sizes, ultra-thin lubricated condoms in 3-, 12- and 24-count packs, personal and fertility-friendly lubricants, pleasure gel, pregnancy and ovulation tests, and bundled kits such as the First Period Kit, Girl-On-The-Go Period Kit and Trial Set.

The company has financed itself through private placements reported in SEC Form D filings between 2015 and 2020, comprising one debt-only raise and four equity-only raises. Board and executive records list Jordana Kier, Alexandra Friedman, Sharon Rothstein, Julian Steinberg and Kevin Thau.

Business model

The company acts as the brand owner and labeler for LOLA-branded consumer health products; FDA registration records list it as an initial importer, indicating that manufactured goods (including devices cleared under third-party premarket submissions such as Ontex, Tosama and Good Clean Love listings) are brought to market under its own registration.

Traction

Between 2019 and 2022 the company registered more than 40 distinct LOLA product records in the FDA's GUDID database, expanding from tampons and condoms into pads, liners, menstrual cups, lubricants, pleasure gel, pregnancy and ovulation tests, and period underwear.

Latest developments

The most recent regulatory activity in the sources is the July 2022 listing of LOLA washable period underwear in six sizes. A PrivCo company profile for ALYK, Inc. exists but discloses no revenue, EBITDA, valuation, employee or deal figures publicly.

Full profile — market position, technology, go-to-market, geography, risks & controversies

Market position

The available sources do not characterize the company's market share or competitive standing.

Technology

Product-level attributes disclosed in FDA listings center on 100% organic cotton tampons in applicator and non-applicator formats, organic cotton ultra-thin pads and liners, reusable menstrual cups, washable period underwear, ultra-thin lubricated condoms, water- and fertility-friendly lubricants, and at-home pregnancy and ovulation tests.

Go-to-market

Consumers of menstrual care and sexual/reproductive health products, including first-time menstruators addressed by dedicated starter kits such as the LOLA First Period Kit.

Geography

Single disclosed location in New York, NY (150 West 22nd Street, 5th Floor, 10011); FDA classification as an initial importer implies sourcing of products from outside the United States.

Risks & controversies

The FDA registration record shows an expiration year of 2020-04-25 for the listed establishment registration; no other risk or controversy information is present in the sources.

Compiled by commissioned research from 5 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
FDA device establishment registration number (FEI)Apr 20203011583553; initial importer; expiration 2020-04-25
FDA registered LOLA product records (GUDID)Jul 202243 product records

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Timeline · 6

launches, deals, and filings
Jul 2022
LOLA washable period underwear listed in FDA GUDID

Six sizes (XS, S, M, L, XL, XXL) of LOLA washable period underwear registered on 2022-07-07 and 2022-07-08.

source ↗

Nov 2021
LOLA Pregnancy Test and Ovulation Test listed in FDA GUDID

source ↗

Jan 2021
LOLA Menstrual Cup sizes 1 and 2 listed in FDA GUDID

GUDID records published for LOLA Menstrual Cup Size 1 and Size 2; a Mini size was listed on 2021-05-17.

source ↗

Mar 2020
LOLA organic cotton ultra-thin pads and liners listed in FDA GUDID

GUDID records published for 6- and 16-count organic cotton ultra-thin regular and heavy pads with wings and 14-count liners.

source ↗

Jun 2019
LOLA organic cotton tampons, condoms and First Period Kit listed in FDA GUDID

GUDID records published for LOLA 100% organic cotton compact plastic applicator and non-applicator tampons, organic cardboard applicator tampons, ultra-thin lubricated condoms and the First Period Kit.

source ↗

Mar 2017
Device listing decision under premarket submission K162746 (Ontex and other proprietary names)

Most recent premarket submission decision date among device listings tied to ALYK, Inc.'s FDA registration key 182531.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

Legal entities · 1

corporate structure
AlykDelaware

Research sources · 5

primary sources listed

5 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Alyk do?
ALYK, Inc. is a New York company that markets the LOLA line of organic cotton menstrual and sexual wellness products.
Who founded Alyk?
Alyk was founded by Jordana Kier, Alexandra Friedman in 2014.
Who are Alyk's investors?
Alyk's investors include Spark Capital.
How much funding has Alyk raised?
Alyk has disclosed $43.7M raised across 5 rounds.
Where is Alyk headquartered?
Alyk is headquartered in New York, US.