Alumni 리메이크디지털 퍼포먼스 마케팅 전문 디지털 광고 에이전시

Remake Digital (리메이크디지털) is a Seoul-based digital advertising agency specializing in performance marketing for web- and app-based brands. Its service lines cover three areas: performance marketing, where it analyzes the client's market and builds a media strategy and KPI framework, then runs continuous media and creative testing to improve efficiency against those KPIs; marketing infrastructure, where it implements attribution and analytics tooling and defines data standards intended to support decision-making; and creative production, where design direction and messaging are set from data and conversion-oriented creative is developed against a testing and improvement roadmap, using techniques the company labels 'Hook' and 'A-ha!'.

The agency positions itself as a global performance marketing organization combining planning, production and marketing specialists, and states it has worked with 145 brands over 18 years. Its client work has included Kakao's Tapas and Radish, Pearl Abyss's Black Desert, and Com2uS's Summoners War. Since April 2023 the company has been part of Neptune, which acquired it to expand from ad monetization into the digital marketing side of the programmatic advertising value chain.

Business model

Agency services sold to advertisers: media strategy and KPI design, media buying and creative testing, attribution/analytics implementation, and creative production for performance campaigns. Inbound engagement is handled through an advertising inquiry form and a downloadable company introduction deck on the website.

Fees from advertiser clients for performance marketing campaign management, marketing infrastructure setup and creative production.

Traction

States 145 brands served over 18 years on its website; reported 34 billion KRW in revenue about four years after its 2018 founding, on the back of global projects for Kakao, Pearl Abyss and Com2uS titles.

Latest developments

Neptune (co-CEOs 유태웅 and 강율빈) announced the acquisition of Remake Digital on 3 April 2023, entering the digital marketing market to strengthen its adtech business; the purchase price was not disclosed. The plan announced at the time was to raise performance marketing efficiency through cooperation with Neptune's game subsidiaries and to grow Remake Digital's revenue via partnerships with Neptune's game business and AdxPlus advertising.