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Alumni 브런트 프리미엄 리빙 온라인 커머스

Seoul, KR · 1 known investors

Collection B is a retailer of secondhand, vintage, box-opened, and display-model design goods and homeware, offering items for purchase, rental, and resale. Its inventory includes brands such as Heller, Bitossi Home, and Hay.

Also known as Collection B · collectionb.cc · 브런트 스토어 · 콜렉션비

Investors · 1

Company profile

researched Aug 2026

Collection B (콜렉션비) operates a Korean-language online brand marketplace at collectionb.cc, presented as a store for design-led furniture and household goods. Alongside new products, the site advertises secondhand, vintage, box-opened and display (ex-showroom) items, and describes its model as buy, rental and sell. Site navigation is organized around a broad set of home-and-lifestyle categories including furniture (dining and lounge chairs, tables and desks, side tables, storage, sofas, sofa beds, stools, benches, office furniture, beds and bean bags), lighting (table, pendant, cordless, floor and wall lamps, bulbs), living goods (clocks, mobiles, vases and planters, waste containers, candles and fragrance, bathroom, mirrors, hangers, homewear, home games and accessories), textiles (rugs, blankets and bedding, cushions, towels), kitchen and tableware, food, art and posters, stationery and books, technology and appliances, pet, kids and childcare, fashion and beauty, and hobby/leisure categories such as camping and sports.

The storefront lists international and Korean design brands, with product and review references to Hay, Heller, Bitossi Home, Panthella/PH lighting, Panton Chair, Palissade and Boby Trolley, at price points ranging from small accessories priced in the tens of thousands of won to furniture listed above 8,000,000 KRW. Merchandising features include weekly best sellers, new arrivals, curated team picks, an extensive on-sale section by category, discount coupons, and installment payment promotions. The site also carries photo reviews from customers and pages for company information, careers and contact.

The site is branded in places as "브런트 스토어" (Brunt Store) and uses brunt.co email addresses for customer support (cs@brunt.co) and for bulk/corporate gift enquiries (biz@brunt.co).

Business model

The company runs a direct-to-consumer e-commerce marketplace for design goods, listing branded furniture, lighting, homeware and related categories for online purchase, with the site also stating rental and resale options in addition to sales.

Revenue is generated through online retail sales of design furniture, lighting, homeware and related products, with promotional pricing, discount coupons and interest-free installment offers; the site additionally advertises bulk purchase and corporate gift orders via a dedicated business contact.

Full profile — market position, go-to-market, geography

Market position

Collection B positions itself as a brand marketplace for design goods that combines new inventory with secondhand, vintage, box-opened and display-model items across furniture, lighting and home categories.

Go-to-market

The company sells through its Korean-language website, using category-based merchandising, curated selections such as weekly best sellers, new arrivals and staff picks, sitewide and category-level sale sections, discount coupons, 12-month interest-free installment promotions, and customer photo reviews.

Consumers shopping for design-oriented home furnishing, lighting, kitchen, textile and lifestyle products in Korea, including buyers of discounted secondhand, vintage, box-opened or display items, plus organizations placing bulk or corporate gift orders.

Geography

Operations are centered in Seoul, South Korea; the site lists an address at 738 Nonhyeon-ro, Gangnam-gu with hours of 10:00-18:00.

Compiled by commissioned research from 3 cited public sources — announcements, filings, and press listed under research sources below.

Research sources · 3

primary sources listed

3 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Alumni 브런트 프리미엄 리빙 온라인 커머스 do?
Korean online marketplace selling new, secondhand, vintage and display-model design furniture, lighting and homeware.
Who are Alumni 브런트 프리미엄 리빙 온라인 커머스's investors?
Alumni 브런트 프리미엄 리빙 온라인 커머스's investors include Kakao Ventures.
Where is Alumni 브런트 프리미엄 리빙 온라인 커머스 headquartered?
Alumni 브런트 프리미엄 리빙 온라인 커머스 is headquartered in Seoul, KR.