Who are Adtheorent's investors?

Adtheorent's investors include H.I.G. Capital, H.I.G. Growth Partners.

Adtheorent

Acquired

2 known investors

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Cadent is a unified advertising platform that integrates audience management, demand-side and supply-side purchasing, and proprietary viewer intelligence to help brands optimize media spending across digital, linear TV, connected TV, and YouTube. The platform uses predictive AI models to identify high-likelihood conversions and improve campaign efficiency while reducing hidden fees and fragmentation.

AdTech AI & Machine Learning Marketing Tech

Investors · 2

H.I.G. Capitallisted by H.I.G. CapitalMiami

H.I.G. Growth Partnerslisted by H.I.G. Growth PartnersMiami

Frequently asked questions

What does Adtheorent do?: Cadent is a unified advertising platform that integrates audience management, demand-side and supply-side purchasing, and proprietary viewer intelligence to help brands optimize media spending across digital, linear TV, connected TV, and YouTube. The platform uses predictive AI models to identify high-likelihood conversions and improve campaign efficiency while reducing hidden fees and fragmentation.
Who are Adtheorent's investors?: Adtheorent's investors include H.I.G. Capital, H.I.G. Growth Partners.