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Aayats
AcquiredTechstars '24Atlanta, US · 1 known investors
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Aayats AI is a generative music tool that turns text prompts into music, assembling the team, beats, and studio needed to produce tracks in styles ranging from lo-fi to hip-hop. It targets music creators looking to generate original tracks from natural-language descriptions.
Also known as Aayats (Techstars'24) · Aayats AI
Investors · 1
How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · Not right? Tell us
Company profile
researched Sep 2026Aayats was an Atlanta, Georgia-based music technology company that operated an AI-powered marketplace connecting recording artists with music industry professionals, including beatmakers, producers, songwriters, audio engineers, mixing and mastering specialists, recording studios and venue operators. The platform was positioned as a marketplace for the exchange of music-related products and services, with features described as a search engine for talent, curated studio listings and a network of audio engineers.
A central element of the product was a natural-language recommendation flow: users could describe the single or album they wanted to make in a text box and receive matched recommendations for beats, studios, engineers and writers aligned with that description. The company framed its objective in two parts: enabling more people to make professional-quality music, and helping music industry professionals earn additional revenue. The company took part in the 2024 Techstars Atlanta Powered by Cox Enterprises accelerator cohort. Its website later stated that Aayats had been acquired and that the platform is no longer available.
Founding story
Aayats was founded by Keylem Ayat Collier, a Georgia State University student and audio engineer who had worked recording, mixing and mastering at Atlanta studios including Street Execs and Kolab Studios. Through that work he observed that artists' careers often stalled because of limited industry connections and gatekeeping rather than a lack of talent, which he cited as his motivation for starting the company. The name Aayats is described as meaning "a sign of a miracle" in Arabic and is also Collier's middle name. Collier met CTO Hao (Lucas) Jin through Y Combinator's co-founder matching more than a year before the company's 2024 press coverage, and met COO Aaron Kelly at Georgia State University; the three shared interests in music and technology.
Business model
Aayats operated a two-sided marketplace: recording artists and other creators on the demand side sought beats, recording space, mixing and mastering, songwriting and collaboration, while producers, beatmakers, audio engineers, studios and other professionals listed their services and sought work and additional revenue.
Traction
The company won first place at Georgia State's First Pitch Friday and participated in Startup Runway, TIE Atlanta and Atlanta Tech Village's Pre-Accelerator Program. It was accepted into Techstars Atlanta's 2024 cohort and slated to present at Venture Atlanta. As of August 2024 it was in beta with a waitlist and had taken office space at Ponce City Market. Its closing website message addressed "thousands" of recording artists, producers, audio engineers, recording studios and songwriters who used the platform.
Latest developments
Aayats announced on its website that the company had been acquired and that its platform is no longer available, with visitors directed to the LinkedIn profiles of founders Keylem Collier, Aaron Kelly and Hao Lucas Jin.
▸Full profile — market position, technology, go-to-market, geography, history, risks & controversies
Market position
Aayats was identified by Techstars Atlanta and Cox Enterprises as "the AI-powered marketplace connecting musicians with industry professionals" within the program's 2024 cohort, and was categorized by one business-data profile under internet marketplace platforms.
Technology
The platform applied AI to recommendations: a user could describe a desired single or album in free text and receive suggested beats, studios, engineers and writers matching that description. Third-party technologies observed on the company's web properties included Next.js, Three.js, Wix, Google Analytics, Google Tag Manager, Google Cloud CDN, Google Workspace, Sentry, Tawk.to and Sirvoy.
Go-to-market
Early traction was pursued through Atlanta's startup and music ecosystems: pitch competitions, accelerator participation and a waitlist for music professionals ahead of full launch. The company recruited Atlanta-based content creator interns to produce social video for TikTok and Instagram to build brand awareness around its MVP launch, and worked from office space at Ponce City Market and within the Tech Square community.
Recording artists, producers, beatmakers, songwriters, audio engineers, recording studios and live venue operators, initially focused on the Atlanta music community.
Geography
Headquartered in Atlanta, Georgia, United States, with an address listed at 3423 Piedmont Rd NE and office space at Ponce City Market.
History
Aayats was founded by Keylem Ayat Collier with co-founders Hao (Lucas) Jin (CTO) and Aaron Kelly (COO). It competed in Atlanta-area pitch and pre-accelerator programs before being selected for the 2024 Techstars Atlanta Powered by Cox Enterprises cohort announced in July 2024, a 13-week program ending with a Demo Day on October 9, 2024. In August 2024 the product was in beta ahead of a planned full launch, and the company later recruited interns around an MVP launch. The company subsequently announced on its website that it had been acquired and that the platform was no longer available.
Risks & controversies
One third-party business-data profile lists an estimated annual revenue of $427,775 and an estimated valuation of $1,400,000 for the company; both figures are described by that source as estimates derived from industry averages and revenue multiples rather than reported financials. The same profile states the company had never raised funding.
Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Timeline · 4
launches, deals, and filingsAayats announced on its website that it had been acquired and that its platform is no longer available. The acquirer was not identified.
While in beta and preparing for a full launch, Aayats secured new office space at Ponce City Market in Atlanta.
Aayats was named one of ten startups in the 2024 Techstars Atlanta cohort, a 13-week accelerator program culminating in a Demo Day on October 9, 2024.
The founding team pitched Aayats at competitions including First Pitch Friday, where it won first place, as well as Startup Runway, TIE Atlanta and Atlanta Tech Village's Pre-Accelerator Program.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
▸Research sources · 8
primary sources listed
- Aayatsaayats.com · web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Aayats do?
- Atlanta-based AI music marketplace connecting recording artists with producers, engineers and studios; since acquired.
- Who are Aayats's investors?
- Aayats's investors include Techstars.
- Where is Aayats headquartered?
- Aayats is headquartered in Atlanta, US.